Для организаций
Для организаций
Там, где диалект — проблема не ваша, а ваших людей.
У Heidi сегодня нет ни клиентов, ни пилотных проектов, ни кейсов — и эта страница ничего такого не заявляет. Здесь описание вашей проблемы настолько, насколько мы знаем её снаружи. Скажите, где мы ошибаемся.
Care and nursing homes
A resident with dementia loses her second languages first. What is left is the Zurich German of her childhood. The carer on the late shift arrived from Lisbon two years ago and learned Standard German — not that.
- Чего это стоит
- This is not a comfort question. Somebody who is not understood is misread: pain becomes agitation, a request becomes resistance.
- Что делает Heidi
- Heidi translates and explains dialect — on a phone, in the corridor, in seconds. And it practises the sentences that are actually said on your ward.
О чём нам пришлось бы вас спросить
We do not know whether your staff may hold a phone at that moment. That decides everything about how this would work.
Hospitals and emergency care
At triage a patient answers the question about her pain — in dialect, because pain does not speak a second language. The junior doctor trained in Heidelberg.
- Чего это стоит
- Misunderstanding a patient history is a documented clinical risk, not a service issue.
- Что делает Heidi
- Understanding first: what was said, immediately and re-readable. Not a substitute for professional interpreting — the case before that, which today is covered by nothing.
О чём нам пришлось бы вас спросить
Whether this is permissible in your setting at all, before it could be useful. That is your question, not ours.
Schools and kindergartens
Kindergarten in the canton of Zurich is conducted in dialect — the electorate decided that in 2011. At the parents' evening the parents discover they cannot follow their own child's school language.
- Чего это стоит
- Parents who cannot follow the parents' evening look like parents who are not interested. That is the same misreading as in care, with different consequences.
- Что делает Heidi
- Dialect comprehension for parents — and for newly arrived teachers, who are in the same position and say so less often.
О чём нам пришлось бы вас спросить
Whether this should come from the school or from the municipality. We suspect the latter and have never checked.
In 2011 Zurich voters passed the initiative «YES to dialect in kindergarten» with about 54 per cent; since August 2012 dialect has been the kindergarten language of instruction. www.zh.ch
Language schools
Your student passes B2 and still understands nothing at the lunch table. She concludes it is her fault.
- Чего это стоит
- It is not her fault and not your teaching — she learned the other language. But nobody told her that, and the disappointment lands with you.
- Что делает Heidi
- The dialect half no Standard German course covers, as a complement rather than a competitor. We do not teach Standard German and do not intend to.
О чём нам пришлось бы вас спросить
Whether you would rather resell this or recommend it. That changes the entire model.
Relocation firms
You hand over the keys, the insurance and the tax form. The first thing that breaks is the conversation with the caretaker.
- Чего это стоит
- You have the client at the moment of highest attention — and that is exactly where your service catalogue ends and the real problem starts.
- Что делает Heidi
- Something you can hand over on day one that is still being used in week three.
О чём нам пришлось бы вас спросить
What you hand over instead today. If it works, this page is wrong.
Employers with international teams
The meeting runs in English. The moment it turns informal it switches to dialect — and informal is when things get decided.
- Чего это стоит
- Somebody who cannot follow that part is present without taking part. That is a question of promotion and retention, not of wellbeing.
- Что делает Heidi
- Understanding without the room having to switch to Standard German — the very courtesy §2 describes as the trap.
О чём нам пришлось бы вас спросить
Whether HR buys this or a team does. We have never asked either.